Looking for the ultimate keyword research tools that kick-start your SEO and grow your web-traffic? If yes, you’re in the right place. Here is the list.
We all know that SEO plays a vital role in any business success; that I have already discussed in my blog post what you don’t really know is the fact that foundation of SEO is keywords.
Putting so many efforts on writing blogs won’t bring you good results unless you target the keywords that are best and effective.
You might have flair for writing and share genuine ideas to your audience, but if you don’t use the right keywords in your blog post, it would be really tough to get a good rank in SERP.
Many Companies invest great money on Keyword Research tools to know the keyword’s volume, searches, and competition. They constructively use them and secure top ranks on the search result page.
Best Keyword Research Tools 2020
The simplest of all tools, what makes SEMrush so special that even big companies such as Forbes, PayPal, Philips, etc. use it?
With a massive database of over 46 million domains and 120 million keywords, it is one of the most endorsed tools by marketers.
Not just it offers keyword research but it also provides many other features.
It finds the keyword of your competitors effortlessly. You just need to add the URL of your competitor’s website and it will show all the keywords.
Moreover, doing the same for the entire website brings all the short tail and long-tail keywords so that you can target them and surpass your competitors.
It is easier to obtain keyword data such as:
- Traffic stats
- Search engine reports
- Competitors Report
- Keyword difficulty
- Adsense CPC
Some of the outstanding features are:
· Keyword manager: It helps you to analyze 1000 keywords at a time. You can check how the keyword is used by your competitors and get every detail about it. In such way, you can find the profitable keywords for your website.
· Keyword difficulty tool: Keyword difficulty is one of the important metrics that tell you the difficulty score of the keyword. More the keyword difficulty, harder it is to rank on 1st SERP.
Apart from the keywords report, SEMrush offers many other details too.
SEMrush is undeniably one of the best keyword research tools that you can have.
SpyFu is an elite keyword research tool with some ultimate features. Whether you have a blog or website, it’s best for evaluating the competition to stay ahead of it.
Even if your niche has a great volume of competition, SpyFu will guide you about using the right tactics to surpass all of them.
What magic does it have? Let me reveal to you.
· It’s a comprehensive tool that can tell about the SEO platform your competitors are using; tell their organic rank and ad campaigns they’ve run.
· You can unveil the exact keywords they’ve used and backlinks they’ve built to outrank.
However, one thing that some people don’t like about it is its inability to show real-time data that is ever-changing, and present information that is monthly based.
But, what it offers is astounded well. It will back you up for the best.
So, let’s move on to the prices. Its basic annual plan starts at $33/month and annual Professional plan that comes at $58/month.
We recommend you start with a basic plan first, it has many awesome features that are sufficient to start with.
However, if it won’t meet your requirements, you can upgrade it anytime.
It is worth to consider SpyFu if you want to improve your SEO. It can be a game-changer for you.
KWfinder is an awesome tool that is hailed by top marketers and SEO experts.
It is trusted by the world’s leading brands such as Adidas, Deloitte, Alexa, Airbnb and more.
So, if you’re looking for a tool that offers quality features and is easier to use, KWfinder is definitely for you.
It will give the keyword ideas and show you the exact keyword difficulty metric right away, next to every keyword.
So, unlike other keywords, you don’t have to click on each keyword to check its difficulty score.
It brings your competitors under the spotlight and with its SEO metrics, you can dig deeper to analyze the traffic and the most valuable content.
It is quite easier to find long-tail keywords that are related to problem-solving content.
Generally, getting traffic from problem-solving content is easier and this tool will show you the important long-tail keywords so that you can get more targeted traffic and conversion.
KWfinder comes with both a free plan and paid plans. Starting with a basic plan is fine and you can upgrade it in the future if you will need more features.
4. Ahrefs Keyword Explorer
Having a database of over 7 billion keywords, Ahrefs Keyword Explorer is another popular tool in the market.
It offers some remarkable features such as clickstream data that shows how many clicks you will get from the search engine.
People usually complain about not getting enough clicks from search engine even if the keywords they’ve targeted have huge traffic. This generally due to the reason that users sometimes get direct answers from the Google search result. For example: fastest animal on the earth.
What if I say, with it, you can analyze up to 10,000 keywords at once? It may astonish you but this is true. You can check the search volume of 10,000 keywords at one go.
Another great thing which I really like about Ahrefs is, it also gives you keyword ideas for 10 different search engines such as YouTube, Amazon, Bing, Yandex, Baidu and more.
So, even if you’re are doing marketing on other search engines apart from Google, such as Youtube, Bing, etc, Ahrefs will have your back.
This is the finest Keyword research tool with the nicest User Interface.
5. Google Keyword Planner
To be honest, there is nothing more special about this tool. Then why people use it?
Answer: Because it’s a product of Google, it is genuine, reliable and doesn’t lie about anything.
Moreover, it is one of the free keyword research tools that is why it is quite popular in the market.
It is integrated with Google AdWords. To use it, you first need to create an AdWords account (that is free to create).
Important Features: It is insanely powerful that provides extensive information on Google.
However, it’s doesn’t give any information regarding how your keywords are doing on the other search engines and it doesn’t provide the information about your competitors.
It comes for free, so save your bucks. It is one of my favourite keyword research tools that you can use if you really need quick SEO solutions.
Ubersuggest is by Neil Patel. Well, who doesn’t know about that marketing pro? His tool is as cool as he is.
Not only you can get results for web search but also for images, shopping, YouTube and News.
So, whether you are starting a new YouTube channel or running an old one, with Ubersuggest you can get into a big game and achieve great traffic.
It is more reliable and can bring thousands of significant keywords on your screen at once. You can analyze all of them to ensure you don’t miss anyone important.
Just like Google Keyword Planner, it is a free tool that presents enough data to keep you busy for some time so that you check everything you need and everything that you’ve ever missed for powerful SEO.
If you type a single word on Ubersuggest search, you will get every possible association of it. Which gives you an idea about all the other keywords and help you find the ideal ones.
I would say Ubersuggest is genuinely one of the best keyword research tools that I’ve ever used.
And, if you really want to make your website thrive on the internet with vast traffic, it is certainly going to help you with this.
7. Keyword Everywhere
Here’s we have our last tool that is also free and is quite popular on the internet.
You can install it with few simple clicks and can add to your browser’s extensions to get keywords information directly in the Google search results
It gives you every detail about the keywords that you want to target.
Search Volume: You can check the search volume right away on SERP.
Cost per click (CPC): How much it costs per click for the paid ad for the particular keyword.
Competition: You can clearly analyze the competition and plan your strategies accordingly.
Related Keywords: it brings you all the related keywords so that you can select the important ones for effective SEO.
It is mostly useful for Google SEO and shows all the data taken from Google Keyword Planner.
Keyword Everywhere is a simple yet interesting tool. You can use it if you want quick results and solutions.
All above listed tools are used for keyword research purpose but some tools are more professional and provide more features like competitor’s keyword analysis, position tracking, traffic stats and so on.
I hope all you have tried keyword research on Google keyword planner but you can do it precisely by using paid tools.
I have used all these tools but there are two tools SEMrush & Spyfu through which I have achieved great rankings for my clients and my projects.